The Kariba Regional Tourism Development and Marketing Strategy and the Kariba Safari Lodge in Kariba has been launched.
The Strategy will help fulfil the region’s desire to be the leading destination in Zimbabwe with the capacity to competing regionally and internationally anchored on sustainable utilization of its unique assets of wildlife and nature, myths and culture and water.
Launching the strategy, Tourism minister Nqobizitha Ndlovu also commissioned a new 50 bed Kariba Safari Lodge and its sister facility, the Crownef Eagle Boutique Hotel as new additions to the accommodation room stock in the Region.
Meanwhile, Zimbabwe records a 63% increase in tourist arrivals.
Tourists arrivals Jan-Nov
π2022: 895 338 visitors
π2021: 340 000 visitors
π163% Increase
The average hotel room occupancy Jan-Nov
π2022: 44%
π2021: 27%
π17% positive change.
The country also registered 133% increase in Jan-Nov tourism receipts as the tourism industry rebounds.
Tourism receipts Jan- Nov
π2022: US$672,9 m
π2021: US$288,8 m
π133% Increase.
Tourism investments Jan- Nov
π2022: US$306,7 m
π2021: US$90,4 m
π239% Increase.
Zwnews